Junior Brand Manager M&M’s & second priority brands
- Titul ofertei
- Junior Brand Manager M&M’s & second priority brands
- Nivelul carierei
- Entry-level (sub 3 ani)
- Denumirea firmei
- Mars Romania
- Domeniu
- Tara
- Romania
- Oras(e)
- BUCURESTI
- Data introducerii
- Mie 12, Mai 2010
Descrierea firmei
Mars products are sold worldwide in over 180 countries on 6 continents. For millions of people around the world, our name is synonymous with quality, value and enjoyment. Mars Romania is part of Mars Incorporated, a global leader in snackfood, petcare, gum, main meal products, drinks vending and electronic payment systems. Our annual turnover exceeds 14 billion dollars and we employ 38,000 associates across 75 countries over five continents.
Descrierea postului
Effectively co-ordinate implementation of allocated brand activities in Romania, which profitably build the respective brands. • Monitor allocated brands MMAC performance and report to LM,• Control allocated A&P resources per project and market research• Contribute to delivering allocated brands growth and shares as per agreed objectives.• Contribute to the development of the local activity plan, together with the LM• Recommend brand activity priorities and execution standards, in line with local activity plan• Issue market specific Activity Recommendations,• Brief Trade marketing on product portfolio and activity plans to guarantee efficient implementation of the agreed activities by the sales force in the trade,• Ensure proper communication between functions for the local implementation of activities,• Monitor and deliver activity reviews, measured against agreed targets. • Monitor relevant local pricing benchmarks and signal changes• Recommend local pricing changes in line with market conditions, segment pricing strategy and financial targets.• Work with retail audit data to deliver meaningful and actionable reports,• Communicate all relevant info to sales team and collect from sales force,• Implement agreed local consumer research, with support of the LM• Filter proposals and make recommendation for quality adaptations of regionally developed material,• Develop support material for market specific activities in line with corporate guidelines, seek support and approval from the LM• Establish good working relationship with partner agencies,• Prepare market briefs to implement the agreed brand plans, seek support and approval from the LM,• Co-ordinate the projects with the agencies from the brief stage to completion. • Be aware of legislation changes that may affect the segment (e.g. local packaging requirements) and report to LM.• Establish good working relationship with the local media agency,• Monitor our media buying and planning performance (Vs objectives, Vs competition)• Ensure proper communication of media plans with creative agencies.
Cerinte
Functional/Technical SkillsPersonal Learning Managing and Measuring WorkOrganisational Agility PerspectiveDrive for results
Oferta (bonusuri, beneficii):
